hi! My name is Lucy and I’m a Salvadoran-American from South San Francisco (YAY Area!). After years of startup and marketing experience, I found myself where no one wants to find themselves: a networking event. At this event, a stranger (hi remi!!!!) was vulnerable enough to share that she was having a difficult time finding beautiful shoes in a size US women’s 12. I realized that this concern was familiar and had been echoed conversations with my close friends for years, so I decided to change that.
After months of research, surveys, and conversations with BIPOC people and trans women, I was inspired to build this company not only to offer my solidarity with this community but to change accessibility standards for shoes.
If you see an opportunity to do something differently, support my work, or offer suggestions, please holla: firstname.lastname@example.org <3